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The entire world has been battling against the ongoing coronavirus disease (COVID-19) pandemic for quite some time now. The pandemic has already affected the daily lives of millions of people across the globe. Many countries imposed nationwide lockdowns and travel bans to help slow the rate of infection and fatalities. However, it severely disrupted the global economy on various levels.
COVID-19 has made a huge impact (good and bad) on all kinds of businesses including the mobile games market. With strict lockdowns imposed in various parts of the world, it led to a significant increase in consumer engagement with mobile games, especially in mobile-first game markets such as Asia, the Middle East, and Latin America. With more people staying at home due to various restrictions, they are indulging in mobile games to fulfill the social interaction void caused due to lockdown. Mobile games market saw the biggest increase for mobile game downloads ever in a quarter, with more than 13 billion installs across the App Store and Google Play Store.